Premier League Appoints Andy Beale to Lead Broadcast Technology Transformation

The Premier League has appointed Andy Beale as Director of Technology for its new in-house broadcast operation, Premier League Studios, marking a significant shift in its approach to global media production. This strategic hire comes as the league prepares to end its long-standing partnership with IMG and take full control of its international content production and distribution from the 2026/27 season.

Beale brings a wealth of experience from his tenure at BT Sport, where he served as Chief Engineer and Head of Innovation. In that role, he was instrumental in developing cutting-edge broadcast infrastructure and pioneering production solutions that earned the broadcaster multiple industry accolades. His expertise in integrating emerging technologies and leading innovation strategies positions him well to spearhead the Premier League's ambitions in enhancing its broadcast capabilities.

The establishment of Premier League Studios at London's Olympia signifies the league's commitment to delivering high-quality, tailored content to its international audience. By bringing production in-house, the Premier League aims to have greater control over its media output, allowing for more flexibility and responsiveness to the evolving demands of global broadcasters and fans alike.

Beale's appointment is expected to drive the adoption of advanced technologies within Premier League Studios, including the potential integration of IP-based workflows, remote production techniques, and immersive viewing experiences. Such innovations could enhance the storytelling and presentation of Premier League matches, providing audiences with richer, more engaging content.

Beyond his professional achievements, Beale is also recognised for his contributions to industry education and diversity. He co-founded the Rise Academy, a STEM outreach programme aimed at inspiring young people to pursue careers in media technology and has been honoured as a SMPTE Fellow and IABM Technology Leader of the Year.

As the Premier League transitions to this new model of content production, Beale's leadership is poised to play a crucial role in shaping the future of its broadcast operations, ensuring that the league remains at the forefront of sports media innovation.