Reynolds and McElhenney Bring Apollo into Wrexham Through Minority Stake Sale

Wrexham AFC’s Hollywood owners Ryan Reynolds and Rob McElhenney have agreed to sell a minority stake to Apollo Sports Capital. The investment marks a pivotal moment in Wrexham’s off-field development as the club seeks to reinforce its infrastructure, elevate its commercial capabilities and build on its remarkable rise through the English football pyramid.

Though financial terms of the agreement have not been disclosed, the ownership group confirmed that Apollo’s investment will accelerate redevelopment plans at the Racecourse Ground and provide fresh momentum for long-term projects central to sustaining competitiveness. Reynolds and McElhenney will continue as majority owners and co-chairs, maintaining creative and strategic control while benefiting from Apollo’s capital and industry expertise.

Wrexham’s resurgence since the duo’s takeover in 2021 has been one of football’s most compelling stories. The club has climbed rapidly, achieving consecutive promotions that propelled it into the EFL Championship. Off the pitch, global recognition driven by the documentary series Welcome to Wrexham has transformed the club’s international fan base and opened significant new revenue streams from digital content, merchandise and brand partnerships.

Apollo’s investment aligns with the firm’s expanding portfolio of global sports assets and demonstrates growing private equity interest in clubs with strong narrative, commercial potential and scalable brand equity. For Wrexham, the partnership is expected to strengthen the club’s operational structure, enhance match day revenues and provide a platform for further international expansion.

Local supporters and stakeholders emphasise the importance of preserving the club’s identity and community ties, a sentiment echoed by Reynolds and McElhenney in the announcement of the deal. They reiterated that the investment will support not only competitive ambitions but also broader economic impact in the region.

With fresh capital secured, Wrexham is well positioned to push forward with its stadium expansion plans, optimise its commercial operations and continue its ascent towards the Premier League. The arrival of Apollo Sports Capital signals a new phase in the club’s modern era, one shaped by strategic investment, global visibility and an ownership group committed to long-term sustainability.