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Tech-Driven Sports Betting Startups Reshape the Landscape




The global online gambling market's rapid growth from $81.08 billion in 2022 to an expected $88.65 billion in 2023 reflects a significant transformation. Mobile betting apps are the epicentre of this shift, driving 70% of online betting revenue and highlighting the profound impact of technology on the industry.


Amid this landscape, startups are emerging with innovative strategies that redefine sports betting. These ventures utilise AI algorithms to tailor betting experiences, enhancing user engagement. Augmented Reality (AR) and Virtual Reality (VR) technologies are also employed to immerse bettors in virtual gaming environments, revolutionizing the betting experience.

Advanced data analytics further empower bettors with real-time insights, enabling informed decision-making.


Genius Sports: A Pioneer in Sports Data


Genius Sports, a leader in sports data technology, plays a crucial role in global sports leagues and federations. Operating from London with a presence in 16 locations worldwide, Genius Sports has swiftly risen to prominence.


What distinguishes Genius Sports is its comprehensive approach. Collaborating with esteemed sports bodies like FIBA, the English Premier League, and La Liga, the company distributes critical data, enhancing viewer experiences and upholding data integrity. In a data-driven world, Genius Sports prioritises safeguarding this power to ensure the industry's sustained success.


WagerMatch: Transforming eSports Betting


WagerMatch is making its mark in eSports, aiming to be the premier platform for head-to-head skill gaming. Starting with Chess, WagerMatch provides a platform for intense matches between players of similar skill levels.


WagerMatch's key feature is its user-centric focus. Addressing challenges like cheating, the platform provides a secure gaming environment. Their feedback-driven approach, incorporating user input into updates and patches, fosters a strong community of eSports enthusiasts.

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