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Cosm Partners with ESPN to Offer 'Shared Reality' Experiences for Fans




Cosm, a prominent immersive technology, media, and entertainment company, has announced a significant multi-year partnership with ESPN. The agreement will see ESPN's live events from both college and professional sports brought to Cosm's upcoming immersive venues, offering fans a groundbreaking "Shared Reality" experience that merges the virtual and physical realms through Cosm's pioneering technology and massive 87-foot diameter, 8K+ LED domes.


Under this comprehensive deal, Cosm will produce and showcase a wide array of premier sports programming from ESPN, covering major events across professional and college athletics. The lineup includes marquee tournaments such as the NBA, NHL, US Open Tennis, College Football Regular Season and Playoff, Men's and Women's College Basketball, College Baseball and Softball, and select UFC Fight Nights.


Jeb Terry, CEO and President of Cosm, expressed enthusiasm about the collaboration, stating, "This agreement represents years of collaboration with ESPN as we continuously work to bring fans some of the biggest and best sports events in the world. Now, we get to extend our work into Shared Reality, a new category of entertainment bringing fans closer to the action than ever before, with the same standard of excellence that ESPN stands for."


Kevin Lopes, ESPN's Vice President of Sports Business Development & Innovation, echoed Terry's sentiments, emphasising ESPN's commitment to providing fans with unique and innovative experiences. "What we're doing with Cosm is a prime example of that, and one that marks another exciting step into the world of immersive sports presentations for fans," said Lopes.


Cosm's first two public venues, scheduled to debut in 2024 in Los Angeles at Hollywood Park and Dallas at Grandscape, promise state-of-the-art visuals and immersive experiences. These venues aim to blend the excitement of live sporting events with premium food and beverage services, creating an atmosphere where guests feel like they are sitting front row at venues worldwide.

Further details regarding the schedule of events at Cosm's venues will be shared at a later date, promising sports fans an unparalleled experience that bridges the gap between reality and the virtual world.

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