
THE SPORTS SOCIAL
In addition to our work helping businesses navigate the trade event landscape, The Sports Playmaker also hosts regular networking events in Dubai and London that combine sport and business, designed to connect senior industry professionals in a relaxed, informal setting.
We drive communications for the Sport Social events through our WhatsApp Community Group. If you’d like to join to receive the latest event updates and group information, please click on the button below:

UPCOMING EVENTS
In partnership with Future Step, The Sports Playmaker is delighted to unveil the schedule, and different sporting themes, for the remaining Sports Social events that will be hosted in Dubai this year:
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PAST EVENTS
With the lack of quality networking opportunities for the growing sports technology and investment sectors in the UAE, The Sports Playmaker, in partnership with Future Step, created The Sports Social – a new event concept that combines the competition and camaraderie of sport with relaxed, informal opportunities to connect with industry leaders across the region.
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Two years on and a series of events combining sports such as Padel and Golf, have been delivered, establishing the Sports Social as must attend gatherings for decision makers working in sporks across the Middle East. Attracting senior figures from a balanced mix of sectors including sports rights holders, investors, technology businesses and agencies, The Sport Social delivers a mix of fun, entertainment and high-level networking in the heart of Gulf’s thriving sports industry.
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You can see a selection of images from past Sports Socials in the gallery below.






