Angel City FC Signs Strategic Gaming Partnership with Football Manager

Angel City FC has entered into a strategic partnership with Football Manager, the iconic game developed by Sports Interactive, in a move aimed at expanding the club’s global visibility and strengthening the digital representation of women’s football. The agreement will see Angel City FC integrated into future editions of the Football Manager franchise, with the game using club data to support realistic team modelling.

The partnership comes at a time when the Football Manager series is expanding its women’s football infrastructure, a project the developer has been developing over recent years. Angel City FC will contribute performance data, scouting insights and tactical references, enabling Sports Interactive to refine its modelling of player attributes and team strategies. In return, the club will gain brand exposure to Football Manager’s large international user base, which has historically contributed to increased affinity, merchandise sales and fan engagement for featured clubs.

Angel City FC, which entered the National Women’s Soccer League in 2022, has emphasised commercial innovation and digital engagement as central to its growth strategy. The club has pursued partnerships that amplify global storytelling and supporter interaction beyond matchday, a model that aligns closely with the Football Manager audience. By integrating into the game environment, the club positions itself within a platform whose fan communities are highly active in online content creation, simulation analysis and team-based storytelling.

For Football Manager, the partnership adds a high-profile women’s club to its expanding roster and strengthens its credentials in accurately representing the women’s game. The move reflects broader momentum within football gaming to provide parity between men’s and women’s football ecosystems, spanning data quality, tactical depth and narrative visibility.

Both organisations have indicated that the partnership will extend beyond simple licensing arrangements, with plans to collaborate on content, storytelling and potential community events. The agreement also underscores the increasing value placed on digital community platforms as a route to fan acquisition in women’s football.