FIFA Strengthens Digital Partnership With Globant Ahead of 2026 World Cup

FIFA has strengthened its long-running relationship with leading technology services firm Globant, signing an expanded partnership that will underpin the governing body’s digital operations across multiple events, including the 2026 FIFA World Cup and the 2027 FIFA Women’s World Cup. The enhanced agreement elevates Globant to the role of Tournament Supporter while positioning it at the centre of FIFA’s broader digital evolution.

The deal builds on four years of collaboration between the organisations, originally centred around the development of FIFA’s streaming and digital video platform. Under the new terms, Globant will deliver a comprehensive suite of IT and software solutions, including full website rebuilds, new mobile applications and upgraded digital architecture designed to handle unprecedented levels of global engagement. With the 2026 World Cup expected to draw record-breaking audiences across three host nations, the need for a robust, scalable digital ecosystem has become a strategic priority for FIFA.

Globant will also support additional competitions, including the FIFAe Finals 2025 and the 2027 FIFA U 20 World Cup, expanding the depth of their collaboration with football’s governing body. The partnership aligns with FIFA’s ambition to create a more connected digital environment that offers fans personalised content, interactive features and a more consistent experience across devices. Enhanced accessibility and localisation are also expected to play central roles in the next phase of platform development.

For Globant, the agreement serves as further validation of its position as a major technology collaborator within international sport. The company’s blend of engineering expertise, content delivery capabilities and global scale has already made it a preferred partner for organisations undergoing digital transformation, including work on FIFA’s own FIFA+ streaming platform, the digital rebuild of Major League Soccer’s fan ecosystem and data-driven engagement tools developed for tennis and entertainment properties. In FIFA’s case, a more integrated system also supports long-term commercial objectives, from expanding subscription products to creating richer environments for sponsors.

Beyond technical delivery, the move represents FIFA’s broader attempt to meet fans in a shifting media landscape where digital consumption is now the primary gateway to sports. As younger audiences gravitate toward mobile platforms and personalised viewing, the governing body’s investment in premium digital infrastructure becomes essential for maintaining cultural relevance and competitive edge.

With the world’s largest sporting event approaching, the expanded Globant partnership signals FIFA’s determination to deliver a digital experience equal to the scale and ambition of its tournaments.