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Investment
Sports Tech
Middle East
ChatGPT agrees sponsorship deal with India’s Women’s Premier League
Sports Tech
2 days ago
Google Cloud Takes Title Sponsorship of São Paulo E Prix as Formula E Accelerates AI Integration
Sports Tech
2 days ago
Dubai Boosts its Endurance Sport Credentials
Middle East
Nov 12
UAE Doubles Down on Global Golf as DP World Tour Locks in Decade-Long Deal
Middle East
Nov 12
Abu Dhabi T10 Expands with New Franchise, Sponsors and Player Signings
Middle East
Oct 16
AC Milan’s Emirates Renewal Expands Dubai Ambitions
Middle East
Oct 16
Newcastle United Strike VISA & barq deals to Accelerate Saudi Market Activation
Middle East
Oct 16
Al Hilal’s New Murabba Deal Signals Deeper Investment in Women’s & Youth Football
Middle East
Oct 16
Abu Dhabi and Etihad Announce Major Euroleague Deals
Middle East
Oct 1
Shikenso Analytics to Power Brand Intelligence at Esports World Cup in Riyadh
Middle East
Aug 21
Bayern Munich and Emirates Sign Seven-Year Deal to Boost Global Brand Presence
Middle East
Aug 6
FIFA Confirms PIF and Qatar Airways as Key Sponsors for 2025 Club World Cup
Middle East
Jun 12
Aston Martin F1 Accelerates Performance with New Technology Partnerships
Sports Tech
May 22
SAP to Drive New Era of Ryder Cup Fan Engagement Through Cloud Innovation
Sports Tech
May 22
Saudi Pro League Lands Major Tech Sponsor as Samsung Signs Up
Middle East
Feb 20
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